Entrepreneurship · eCommerce · Strategy

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Expert in entrepreneurship, business strategy, e-commerce and marketing

I am Guillem Sanz, Doctor of Industrial Organization and specialist in entrepreneurship, strategy, e-commerce, marketing and sales. I have worked as a manager at leading companies in the national and international market, such as Privalia, Caprabo and Eurofred. In 2011 I founded Bebitus, the first e-commerce company for babycare products in Southern Europe, inspired by the successful model created by Diapers.com.

By 2012, Bebitus was already a leader in the Spanish market, and in 2014 we expanded into France and Portugal. In 2015, I carried out Bebitus’ sale to Windeln.de, the European leader in the sector, which is listed on the Frankfurt Stock Exchange.

My current focus is on providing mentoring for entrepreneurs, Venture Capital and Private Equity companies, and for businesses immersed in growth, internationalization and digital transformation processes. I also collaborate with the media and am a regular speaker at conferences, seminars and master class.


Do you need help for the launch or internationalization of your startup? Are you starting the digital transformation of your business? Do you face situations that you do not know how to solve? Do you want to know how to negotiate with national or international investors, shareholders, suppliers, etc.? I offer a personalized and confidential advice.


I periodically collaborate with the national and international media, with whom I talk about matters such as entrepreneurship, internationalization, strategy, e-commerce and marketing. If you want to request an interview, an opinion article, my participation in a special, etc., for your media outlet, please contact me and let me know the details.


I regularly participate in events on entrepreneurship, strategy, e-commerce, marketing and logistics. I like to share my experience, offer advice and invite assistants to participate. If you are seeking a prestigious speaker for your conference, seminar or master class, I would love to help you to get a great success.

Last blog articles






Interviews, articles and media appearances

News - 30/04/2020

If you want a pool, buy it now

The sale of products related to gardening -from swimming pools, to barbecues, hoses, deckchairs...- has increased by 78% since the beginning of the health crisis, according to a market study carried out by Guillem Sanz in more than a hundred online shops.

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